This tour poster were made while the Butcher Babies were touring their first album - Goliath. During this album cycle they released 3 singles - Magnolia Blvd, I Smell a Massacre and C8H18 (Gasoline). This allowed them to go on their own headlining tour of the US. They posted the first poster on Instagram, Facebook and used the bands twitter to promote the tour. The poster itself shows the front women of the band Heidi and Carla. The poster mainly focuses on the girls of the band as they are the main selling point of the band - the metal genre and fans are very sexist towards girls in metal bands which is why they are pushed for most of the press and are on the poster - it says that yes they are girls and they made it. The poster also has a lyric from one of the singles - 'no one can hear you scream' is a lyric from Magnolia Blvd, which was the lead single and a fan favorite. The photos are all taken from a live show and are edited to be in black and white, which makes the logo and the information regarding the support band stand out.
Butcher Babies toured with In This Moment in early 2014, and the tour poster was very different.
In This Moment are huge on visuals - they have a massive elaborate stage show and this is reflected in the poster. The band have an artist who creates all their tour artwork and some of their CD artwork.
The poster reflects a few things - In This Moment are becoming a popular band, popular enough to start playing theaters - they want people to know the venue and so the artists names have been shown about a theater entrance. In This Moment's name are at the top as they are the headliners, which Butcher Babies logo underneath - although this is the wrong logo as they began to use a different one in 2013. The sponsors are shown either side of the theater entrance with a digital drawing of Maria Brink in her stage outfit. It also references Godzilla with the planes around which can relate to their single 'Whore' as Maria wanted it to be an empowering song, and with her being larger then the theater can represent that empowerment. The tour is called Hellpop which is shown at the top with a spotlight showing 'Tour 2'. This power is very different to the Butcher Babies - this one is almost over the top in visuals and keeps the attention because there is so much to look at, but Butchers Babies went for a more simple and more raw look with the live photos - it encourages you to go see them live yourself. It also clearly states Butcher Babies are the headliners with the support underneath, whereas on the Hellpop poster the headliner and supports can get a little lost in skyline and smoke next to the theater entrance.
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